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Family-owned · Central Coast, Australia

Our story

From ‘kin’, meaning family.

A little dream, born in the midst of motherhood.

Kiin ®

A face behind the brand. Hi, I’m Rose.

I’m Rose, mum to Hazel and Maisie, and the founder of Kiin Baby.

In 2017, while preparing for my first baby, I started imagining the pieces I couldn’t find: practical essentials in soft, earthy colours, made to feel at home in our everyday lives.

With a background in design and photography, and my mum Merrill by my side, I brought those ideas to life. Our first collection launched in 2019, with four muslin swaddle designs and hand-woven moses baskets.

What began around our family table has grown into Kiin. Family is still at the heart of it all.

Rose x

Founder, Kiin Baby

A few moments along the way

Little by little.

2017

The first spark

Dreaming up baby essentials while waiting for Hazel.

2019

Hello, Kiin

Our first collection launches, packed from home.

2020

A space of our own

From the dining room to our first Tuggerah HQ.

2024

Room to grow

A bigger HQ, and space for our next chapter.

2026

Our doors open

Our shopfront opens at our Tuggerah HQ and warehouse.

Kiin ®

A little corner of our Tuggerah store.

The people behind your parcel

A small team.
A lot of heart.

We’re still a small, family-owned business with an all-female team, hand-packing your orders here on the Central Coast.

Behind the scenes, you’ll find coffee, 90s playlists, and a team who care about the little details.

And now you can meet us in person. Come browse the range at our Tuggerah shopfront, we’d love to say hello.

Kiin ®

What guides us

Made to love and last.

Useful pieces. Earthy colours. Thoughtful details. We create essentials for the moments that fill family life, from the first days with baby to the everyday routines that follow.

From our family to yours

Thank you for being here.

Every order, kind word and recommendation helps our little business grow. We’re so glad Kiin gets to be part of your family’s story.

We acknowledge the Darkinjung people as Traditional Custodians of the land on which we live and work, here on the sunny Central Coast of New South Wales, Australia.

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